{1600-1800}
HANDBILLS
NEWSPAPERS
POLITICAL PROPAGANDA
DUTCH PRINTED MATTER
ROCOCO PERIOD
Rococo Style, style of 18th-century painting and decoration characterized by lightness, delicacy, and elaborate ornamentation. The rococo period corresponded roughly to the reign (1715-74) of King Louis XV of France. Its exact origins are obscure, but it appears to have begun with the work of the French designer Pierre Lepautre, who introduced arabesques and curves into the interior architecture of the royal residence at Marly, and with the paintings of Jean-Antoine Watteau, whose delicate, color-drenched canvases of lords and ladies in idyllic surroundings broke with the heroic Louis XIV style. The term rococo comes from the French rocaille, "rock-work," and hallmarks of the full-fledged style are architectural decoration based on arabesques, shells, elaborate curves, and asymmetry; iridescent pastel colors; and, in painting, light-hearted rather than weighty subject matter.
Graphic Arts
Pierre Simon Fournier Le Jeune title pages from Manuel typographique, volume 1 (1764).
Painting
Fashion
Architecture
Furniture Design
20th-21st century design influenced by Rococo
THE FRENCH REVOLUTION
THE CARTESIAN GRID
The grid is a well known device in graphic design, mainly in typography. It generally consists of a fixed set of guidelines. Although it plays an important role in design process it always remained underneath the visual discourse of communication. In visual communication, the visual space is not just a medium but itself becomes the agent of communication which engages with the viewer. For any two dimensional display, this space can be in the form of any plane surface— from ancient stone wall to hi-tech digital screen. The communication through this 2D space is the function of the individual visual elements, their interrelationship and the distribution of space. Grid, as a syntactic device, can provide the basic framework at each of these levels and more than that as an expression of a certain mental attitude it can induce the culture to the upcoming visual.
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The Illuminated Printing of William Blake
William Blake, (1757-1827) was an artist, poet and visionary. His integrated letterforms and hand coloured prints influenced 19th century Romanticism, expressionism, Art Noveau and abstract art.